Thursday, February 26, 2009

Farewell To Zocalo Group...Hello Get Talked About

As many of you already know, in the beginning of January 2009, I resigned from Zocalo Group, a Ketchum owned partnership and Omnicom's (NYSE: OMC) only Word of Mouth Marketing Agency. Zocalo Group has been a great experience and I was able help them establish their presence in Online Community, Industry Influencer tracking and Digital Influence. I am very grateful for the opportunity to have helped them launch the company in 2007 and wish every person there the best of luck. Over the past 2 years I have been fortunate to work with some amazing brands such as Frito-Lay, The Cheesecake Factory, 3G's, Kodak, Michael Angelo's, De Paul University, Schawk, Cricket Wireless, Orbitz, PAM, and many others. Along with my colleague Ryan Rassmusen, we were awarded Ketchum's first Innovation Idol Award for 2008.

Many of you don't know, I am launching a new company with my partner Andy Angelos, called Get Talked About. Get Talked About (GTA) will be focused on the current realities of Marketing that requires in depth knowledge of the living, breathing and very social web. This is a work/concept in progress, but it is painfully obvious when you talk with us, that we know what we are talking about.

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